Question 1

What does Yordan Stoyanov do?

Accepted Answer

Yordan Stoyanov is a freelance designer and digital creative director based in Sofia, Bulgaria. He works with growing companies in the EU and US on web design, UX/UI, brand identity, and the digital strategy behind them.

Question 2

What kinds of companies do you work with?

Accepted Answer

Mostly growing companies that are post-product, post-traction, and looking to level up their brand and digital presence. Industries vary, but the common thread is companies where design quality starts to matter for trust, conversion, or hiring.

Question 3

What's a typical engagement?

Accepted Answer

Most projects fall between 4 and 8 weeks. Smaller scope like a landing page or an interface refresh sits at the shorter end. A full brand and website together sits at the longer end. Engagements are scoped per project, not per hour.

Question 4

Do you work alone or with a team?

Accepted Answer

I work solo under my own name. For projects that need development or motion beyond my scope, I bring in trusted collaborators I've worked with before. The client always has one point of contact, which is me.

Question 5

Where are you based and how do you work?

Accepted Answer

Sofia, Bulgaria. EET timezone, comfortably overlapping with both EU and US East Coast schedules. All work is remote and async by default, with scheduled calls when needed. I work in English and Bulgarian.

Question 6

What's your design process?

Accepted Answer

Strategy first, then design. Every project starts by understanding what the company is trying to do, who it's for, and where the current work is falling short. Design follows from that, not the other way around. Each phase ends in a working artifact like a brief, a prototype, or a shipped site, not a slide deck.

Question 7

Do you do branding and websites separately, or together?

Accepted Answer

Both. Brand and website are most powerful when designed together because they reinforce the same story. But if you only need one, that's fine too. Many clients come in with an existing brand and need the website to catch up, or vice versa.

Question 8

How do I get in touch?

Accepted Answer

Email yordan@stoyanov.works with a brief about your company, what you're trying to do, and your timeline. I'll reply within 1-2 business days with whether I'm a fit and what next steps would look like.

I’m Yordan Stoyanov — Digital Creative Director & Designer

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FAQ

Let’s Talk

I’m Yordan Stoyanov — Digital Creative Director & Designer

Design Studio or an Independent Designer? How to choose and why.

Designing With Machines — What AI Tools I Use and Why

We've created a national platform for Design Agencies in Bulgaria

Cinema 4D Tutorials — 25 YouTube Channels I've found so far

FAQ

What does Yordan Stoyanov do?+

What kinds of companies do you work with?+

What's a typical engagement?+

Do you work alone or with a team?+

Where are you based and how do you work?+

What's your design process?+

Do you do branding and websites separately, or together?+

How do I get in touch?+

Let’s Talk